Sunday, August 18, 2013

PARTNERSHIP: Friendly Roads: An Innovative Citizen Engagement Project to Make Georgia’s Roads Safer (

( Georgia’s unsafe roads are one of the most urgent public health problems facing the country. Last year alone, 605 people were killed in traffic accidents, with an additional 7734 persons injured. Traffic accidents are a top five cause of death in Georgia and they are the leading cause of death among youth aged 5 to 29. 

In order to combat this leading cause of death and disability and make Georgia’s roads safer for all road users, the Partnership for Road Safety and Elva Community Engagement are launching an innovative citizen engagement project titled "Friendly Roads", with support of the East West Management Institute and USAID. The project will allow citizens throughout all regions of Georgia to report hazardous traffic infrastructure and traffic accidents in their neighbourhood using SMS and a website. On the website all these citizen reports will be shown on an interactive map together with official data on traffic accidents, to create the first publicly accessible overview of traffic hazards in Georgia.

The project will encourage safe driving behaviour and will allow citizens to easily report and spot the most dangerous traffic infrastructure (the so-called “black spots”) in their neighbourhood and commuting routes. Using this accessible overview of hazardous traffic infrastructure, the campaign will work towards influencing decision makers at local and national levels to take evidence-based and targeted action to prevent further accidents using citizen reporting and resolving black spots. The website will be launched in the coming weeks.

Let’s work together to prevent traffic related deaths and injuries in Georgia!

For more details and instructions on how you can participate in the campaign, please, contact at,, or at 995 558240401, +995 599062211.

This project is made possible by the generous support of the American people through the United States Agency for International Development (USAID). The contents are the responsibility of the implementing organisations and do not necessarily reflect the views of USAID or the United States Government.


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